With excitement soaring high during Diwali shopping season, UCWeb, a leading mobile service provider, announces its collaboration with top Indian e-commerce platforms to offer Indian consumers with a unique opportunity to shop with jaw-dropping high discounts on a variety of products. Exclusively available on UC Browser, “Diwali Shopping Festival” provides the joy of e-commerce deals on mobile for shopping on the go. The idea is that you can browse and compare the product prices via UC Browser, to find the best available deals from Amazon, Flipkart, Snapdeal, Myntra, Jabong, Homeshop18 and Shopclues. Apart from that, shopping via UC Browser will be full of surprises with numerous prizes and exclusive cashback from multiple partners.
This is the first partnership of its kind where mobile browser and e-commerce giants work together. UC Browser, with hundreds of millions users across the country, could become a game changer in the fierce competition prevalent in the ecommerce industry today.
“We (UCWeb and the e-tailers) are not only doing it on Diwali, but we will work closely to provide more discounts in the future,” said Kenny Ye, Managing Direction of UCWeb India. “The partnership will go further beyond Diwali Shopping Festival, as more in-depth cooperation is under way.”
Mobile internet users are the Crème de la crème for e-commerce companies
Not only in Diwali when Indian people flock online to shop, but also in their daily lives, online shopping has become common. Over the past months, major e-commerce players of the country have captured the front-page headlines constantly with lowest prices, flash sales and exclusive launches. Flipkart, Amazon and Snapdeal have been aggressive in funding and business expansion with a clear aim to grab a larger pie from the growing market. Traffic from Mobile is a key focus area for all of these e-commerce companies. According to a report by Avendus Capital, mobile-only internet users accounts for a half of India’s internet population. That explains why 50% transactions made on Flipkart and Snapdeal come through mobile devices. With the help of growing smartphone penetration, it’s predictable that more and more users will shop online through their smartphones. As a gateway to and a barometer of India’s mobile internet, UC Browser has witnessed ecommerce traffic to India’s major e-commerce sites increase by over 30% MoM in 2014.
Diwali Shopping Festival, the first in-depth transboundary cooperation
“Diwali Shopping Festival” is the first in-depth cooperation of UC Browser with its host of e-commerce partners. By providing users with unique “Browser and Compare” feature, Diwali Shopping Festival enables UC Browser users to compare item prices from all e-tailers just to find the best deals. Diwali Shopping Festival also provides exclusive cashback offers. For instance, for every Rs 1000 spent on Amazon via UC Browser, you will receive Rs 150 instantly.
The “Diwali Shopping Festival”, a 15-day long shopping marathon, that started on Oct 13th and will be hosted exclusively on UC Browser for Android and UC Browser for Windows Phone. The bonanza will feature big discounts and exciting deals on your favorite products, from apparel to gadgets, all courtesy of UC Browser and its e-commerce partners. To make your shopping experience more rewarding, UC Browser’s “Diwali Shopping Festival” will provide you the golden opportunity to enjoy a host of exciting offers like walking away with Rs. 100,000 worth of items for free and prizes including iPhone 6, iPhone 6 Plus, Huawei Honor 6 and other hot gadgets. With the festive season bound to last for some time, we expect great number of people participating and buying stuff at never seen before prices.