snapdeal has launched a unique seller-aid feature ‘Scan and Sell’ for its seller mobile app. The Scan and Sell feature will enable the sellers to list their products for sale on the platform in less than 5 minutes with just a scan of the products barcode and keying in the pricing details.

Scan and Sell is the first such initiative by any Indian e-commerce platform to simplify and automate the process of listing products for sale. To assist in the creation and maintenance of large volumes of barcode data required to cater to the wide assortment of products available on its platform, Snapdeal has tied up with GS1, a leading global organization dedicated to the design and implementation of global standards.

scan and sell

Commenting on this significant development, Ankit Khanna, Senior Vice President, Products Management,, said, “Technology development and innovation is at the heart of Snapdeal growth story. Introduction of ‘scan and sell’ significantly simplifies the process for sellers to list their products on the platform, thereby enabling them to maximize the impact of reach and scale offered by Snapdeal. We believe that mobile is a key contributor to the growth of ecommerce and we have been continuously working on enhancing the seller and buyer experience on the mobile. The addition of this hassle-free mobile products listing feature for a best-in-class seller experience is keeping in line with our philosophy of creating life changing experiences for our sellers.”

Key Benefits of the Scan & Sell feature:

  • Automates the system to reduce errors caused while manually listing the products
  • Sellers can scan, list and sell on the go

The scan & sell feature is currently available for select assortment of branded products in electronics and fashion categories. The company plans to extend this to the entire products portfolio in the coming months.

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