The biggest tech announcement of the year just concluded and boy what a launch event it was by Apple. The announcements were as colourful and vivid as the photos of the rainbow shared by Tim Cook from the Apple Park just before the launch.
Noticed the two rainbows?
Good morning! Looking forward to a stellar Apple event. pic.twitter.com/8rwWBwX79V
— Tim Cook (@tim_cook) September 7, 2022
iPhone 14 Series
As expected we got 4 new iPhones but there was a twist, the Mini is gone and the Plus moniker makes a comeback. To all those who loved the small form factor of the iPhone Mini, go and buy the iPhone 13 mini till stocks last. And if you are someone who always wanted a bigger Pro Max size iPhone but didn’t want the Pro Max features or price then the iPhone 14 Plus is that iPhone you always wanted.
The entire iPhone 14 lineup introduces groundbreaking safety capabilities that can provide emergency assistance when it matters most. With a new dual-core accelerometer capable of detecting G-force measurements of up to 256Gs and a new high dynamic range gyroscope, Crash Detection on iPhone can now detect a severe car crash and automatically dial emergency services when a user is unconscious or unable to reach their iPhone.
iPhone 14 and iPhone 14 Plus
The iPhone 14 will have a 6.1″ display, while the iPhone 14 Plus display will come with a 6.7″. Both will run the A15 Bionic chip first seen in last year’s iPhone 13 Pro. There’s a 12MP rear camera with a larger sensor on the back, while the 12MP front facing camera is gets a new auto-focus system for better selfies.
iPhone 14 and iPhone 14 Plus will be available in midnight, blue, starlight, purple, and (PRODUCT)RED in 128GB, 256GB, and 512GB storage capacities.
iPhone 14 will start at INR 79900, while the iPhone 14 Plus starts at INR 89900. Pre-orders start September 9th; the iPhone 14 will ship starting September 16th, while the iPhone 14 Plus will ship starting October 7th.
iPhone 14 Pro and iPhone 14 Pro Max
In addition to the iPhone 14 and iPhone 14 Plus, Apple updated its pro lineup. The biggest change in iPhone 14 Pro and iPhone 14 Pro Max design is at the top of the screen. Apple has dropped the notch and replaced it with what they calls the “Dynamic Island”.
The iPhone 14 Pro uses a new system on a chip, the A16 Bionic with a 6-core CPU and 16 billion transistors. There are two high-performance cores and four high-efficiency cores. Apple uses a 4 nanometer process. The A16 Bionic can compute 17 trillion operations per second. The display engine has been updated, which enables the always-on display.
The iPhone 14 Pro has a 48 megapixel camera with a quad-pixel sensor. It is a 65% larger sensor compared to the iPhone 13 Pro. It also features a new 24 millimeter focal length.
There are now four modes when you shoot a photo — an ultra-wide mode, 1x mode, 2x mode and 3x mode. But there’s a trick. The 2x mode is not optical. The company uses the 1x sensor and keeping the middle of the photo for a 2x zoom. The new ultra-wide camera is a 13mm camera in focal length. It has an aperture of f/2.2 with a macro photography mode.
iPhone 14 Pro and iPhone 14 Pro Max will be available in deep purple, silver, gold, and space black in 128GB, 256GB, 512GB, and 1TB storage capacities.
iPhone 14 Pro will start at INR 129900, while the iPhone 14 Pro Max starts at INR 139900. Pre-orders will start on Friday, September 9, with availability beginning Friday, September 16.
New Apple Watches
And for the first time ever, Apple announced three new Watches. The Apple Watch SE and Apple Watch Series were the upgrades we all were expecting but we all were in a surprise when Apple revealed the Apple Watch Ultra – a rugged (adventure)
The big additions to this upgraded version include a new temperature sensor focused on women’s health, a crash detection feature, a new low-power mode option and international roaming.
The Series 8 is available starting today in two finishes, aluminum and stainless steel. Colors available include Midnight, Starlight, Silver and Product Red in aluminum and silver, gold and graphite in stainless steel. It will come in 41 mm and 54 mm, same as the Series 7.
The Apple Watch SE 2nd generation, is available in Silver, Midnight and Starlight.
The Apple Watch Ultra has been specifically designed for intense sports tracking. It is a larger model with better battery life. It also has a different body that should resist extreme weather conditions.
Apple Watch Series 8 and Apple Watch SE, will be available in stores beginning Friday, September 16. Apple Watch Series 8 starts at INR 45,900 and Apple Watch SE starts at INR 29,900. Apple Watch Ultra, will be available in stores beginning Friday, September 23. Apple Watch Ultra is INR89900
New AirPods Pro
Apple also announced the second generation of AirPods Pro. They come with a new H2 chip, including major upgrades to Active Noise Cancellation and Transparency mode — while also offering a unique way to experience Spatial Audio that’s even more immersive. Now, users can also enjoy Touch control for media playback and volume adjustments directly from the stem, along with longer battery life, a brand-new charging case, and an additional ear tip size for a better fit.
AirPods Pro (2nd generation) will be available to order for INR 26900 starting Friday, September 9, with availability in stores beginning Friday, September 23.
So do share your thoughts on the latest launches by Apple in the comments section or tweet to us @theunbiasedblog or @nikhilchawla.