The Nikon D850 and DX-format D7500 are now proud recipients of the Red Dot Award -Product Design 2018, as announced by Nikon India. With more than 6,300 entries from 59 countries submitted for the award, the submissions were judged by a panel of recognized design specialists from around the world based on aspects such as innovation, functionality, and durability.
The design competition, with more than 60 years of history, is sponsored by Germany’s Design Zentrum Nordrhein Westfalen. Winning products will be showcased at a special exhibition to be held from July 10 to August 5, 2018, at the Red Dot Design Museum in Essen, Germany.
The Nikon D850 is a Digital SLR camera that delivers high-resolution and high-speed performance, featuring an effective pixel count of 45.7 megapixels and continuous shooting at approximately 7 fps with the camera body alone. It is capable of recording full-frame 4K UHD (3840 x 2160)/30fps, as well as supporting the creation of 8K time-lapse movies using the interval timer function. The D850 has been extremely well received around the world for its high image quality, outstanding high-speed performance, its ergonomic, power-saving, and advanced dust- and drip-resistant design, and functions such as silent photography.
The Nikon D7500 is a compact and lightweight digital SLR camera with superior high-speed performance, featuring the same image quality as the D500 Nikon’s flagship DX-format digital SLR camera. Equipped with the same EXPEED 5 image-processing engine and Nikon DX-format CMOS sensor as the D500, the D7500 achieves superior image quality with very little noise throughout the broad ISO100 to 51200 range of standard sensitivities. Also, Nikon D7500 delivers faster image processing and a larger memory buffer, enabling the high-speed continuous capture of up to 50 shots per burst of approximately 8 fps, while also supporting the recording of 4K UHD (3840 × 2160) movies.
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