Haier has redesigned its official website. The new responsive website has been designed to provide the ultimate user-friendly experience with improved navigation and functionality throughout, allowing visitors to access detailed product information and videos about the company both on desktop and on their mobiles.
Keeping in mind the ultimate mobile user experience, the website has been designed using the latest technology so that the site is compatible for people on the go who browses and stays connected via mobile devices, laptop, computers, ipads, tablets and smartphones. As the new website is mobile friendly, it now takes much lesser time to load pages on mobiles and smartphones.
Additionally, the website provides interactive features like the Dr. Fido’ which will further enrich the LIVE chatting experience by the users, not only from the desktop but also from the user’s mobile phones, seamlessly. Thus augmenting an increased engagement with customers, anywhere and anytime. The new site enables the user to access more information on ‘After Sales’ service related information, DIY- Do it Yourself, manual download, dealer locater and product centric information. It is content-rich which includes product information to help visitors understand complete range of product portfolio from Haier.
Easy and seamless navigation from the site is facilitated, for example users can go to Haier’s Social pages such as (Facebook, Twitter, WeChat and LinkedIn) directly from the site. Visitors can also stay informed with the latest news of the company, the News & Press section features the latest announcements, product launches etc. The new site is high on visuals and the descriptions are short and crisp so that it offers an impeccable visual treat.
Commenting on the launch of new website, Mr. Eric Braganza, President, Haier India said, “We are extremely delighted with the designing of our new website. The site is much faster, easier to navigate and has prominent search buttons to access information in a better way. The website is mobile friendly to cater majority of people who use smartphones or tablets to browse the web or access information. Major restructuring and rationalization of content has been done to provide appropriate information. I hope our visitors like the new look and feel of the website.”
The redesigning of the new website comes in as a conscious effort to provide the visitors content-rich and valuable feed. You can access the new Haier website on: www.haier.com/in